A Higher Standard
Professional designations and a fiduciary standard aren't optional, they make good sense and follow sound business logic.
Incomplete plans will fail when you need them the most.
CFP® certification is recognized as the highest standard of competence and ensures your planner has years of relevant experience with a deep knowledge of financial planning. Only those who meet the CFP Board's rigorous experience and educational requirements may use the marks.
With a CFP® professional you know that you're working with an experienced fiduciary partner acting in your best interests to improve financial outcomes and protect what is important to you.